Jaana Kettunen is a Researcher at the Finnish Institute for Educational Research of the University of Jyvaskyla, Finland. In her work she has been focusing on the design and pedagogical use of information and communications technology (ICT) in learning and working environments. She has extensive experience on training, supporting and working with practitioners throughout Finland. Her research interest is on the role of ICT and social media in career services. It is both theoretical and practical: it aims at the development of theory-based and evidence-informed pedagogical practices. Her current research focuses on the career practitioners’ ways of experiencing and conceptualizing social media in career services, and aspects that are seen as critical in the successful use of these new technologies in career services.